If you’re a member of the San Francisco Bay Chapter of the Sierra Club, you will soon receive a letter from a fellow Club member exposing the Club’s advocacy for deforestation and pesticide use on public lands in the Bay Area. It will also contain a postcard which you can return to express your opinion of the Club’s policy.
The Sierra Club is worried. They’ve already issued a “pre-buttal” in the form of a note tucked into their newspaper, the Yodeler (available here: SierraClub – Yodeler Insert) that directed members to read their on-line “pre-buttal.” Their “pre-buttal” is factually inaccurate, for which the national Sierra Club takes no responsibility.
Why would they allow an opposing letter through to their membership?
The Sierra Club didn’t allow the member’s letter to go to their mailing list out of any interest in members hearing both sides of the story. It’s the law.
California State law requires that non-profit organizations with elected boards, such as the Sierra Club, enable their members to communicate with fellow members. This doesn’t mean they release their members’ contact information. The letter must be given to the non-profit organization, which uses a third-party direct mailing company. In this case, the mailing was arranged with the national headquarters of the Sierra Club, which manages the mailing list of the entire membership.
The Bay Area Chapter of the Sierra Club has 6,300 members, so it is expensive to take advantage of this privilege. All the more reason to be outraged by the fact that the Chapter pre-emptively sabotaged this effort to communicate with its membership.
Here’s the story
We will let the author of the letter to the Chapter members tell you what happened by publishing her report to the many people who are collaborating in the effort to prevent the destruction of our urban forest (emphasis added):
January 27, 2016
Friends, I am writing to tell you the fate of my letter to the members of the San Francisco Bay Chapter of the Sierra Club. My letter has not been sent yet, but it probably will be soon. The local chapter inserted a printed letter into the published version of the Yodeler informing members that they would be receiving my letter. That letter told them to go to the Chapter website to see a point-by-point “pre-buttal” to my letter. That is available on-line HERE.
I sent the staff in the national headquarters the email below and copied the Chapter staff who signed the letter in the Yodeler. You can read that email to see what I asked for. Now I have had a conversation with Bruce Hamilton who is in the legal office of national headquarters and I am writing to tell you the final outcome:
Mr. Hamilton freely admits that he gave my letter to the Chapter before my letter was sent. He did not see anything wrong with having done that. He says that the national headquarters assumes no responsibility for what the Chapter has done nor anything they say in their “pre-buttal.” I pointed out that I have provided evidence that the Club has refused to meet with us. He says the national headquarters takes no responsibility for ascertaining the facts. He has refused to request that the Chapter remove their “pre-buttal” from the website or revise it in any way. I told him that I would consult a lawyer about what “remedies are available to me.” [Redacted personal information]
So that is the fate of my letter to the members of the local Chapter of the Sierra Club. One hopes that members will now be so curious about my letter that they may actually read it! [Redacted personal comments]
From: Mary McAllister
Sent: Wednesday, January 27, 2016 6:50 AM
To: firstname.lastname@example.org ; email@example.com
Cc: Michelle Myers
Subject: Letter to members of the San Francisco Bay Chapter
Dear Mr. Hamilton and Ms. Epstein,
As you know, I have been trying to arrange a mailing to the members of the San Francisco Bay Chapter for some months. My letter has not yet been sent, yet the Bay Chapter has preemptively sabotaged my letter with an insert in the printed Yodeler alerting people to read the Chapter’s on-line prospective rebuttal to a letter that has not yet been sent.
The on-line “pre-buttal” starts by claiming that the Sierra Club has never refused to meet with me. I have attached [available here: sierra-club-petition-to-national-leadership] my letters to the Sierra Club requesting a meeting that were sent in November. Those letters were sent certified and I have the return receipts, proving that the Club received my request for a meeting. The Club did not reply to those letters.
Also, below is my email correspondence with a member of the Chapter Conservation Committee attempting to get this issue on the agenda of the Conservation Committee in September 2015. This request was also ignored or denied. Since no one responded to me, I do not know which. [These emails are available here: Sierra Club – Conservation Committee]
These are just two of the most recent attempts to discuss this issue with the Chapter. I have a much longer paper trail of attempts that go back several years, including an email from someone representing Mr. Brune.
If the Chapter and/or the national Club are now willing to meet with us, I am still ready and willing to do so.
Meanwhile, I ask that the on-line “pre-buttal” be removed until my letter is actually sent and received by Chapter members. The well has already been poisoned, but this is the only remedy available to me at this time.
When my letter has been sent and received by members, I hope that the Chapter rebuttal will be more accurate than what is presently on-line. The Chapter leadership has been sent a multitude of studies, reports from environmental consultants and government professionals such as the US Forest Service. They therefore know—or should know—that nothing they are saying in their “pre-buttal” is accurate. I would be happy to present all these materials to you and others in a meeting.
I am one of hundreds of people who have been fighting for the preservation of our urban forest in the San Francisco Bay Area for nearly 15 years. Please understand that although I am required by law to make this request as an individual member, I do so on behalf of thousands of people who share my commitment.
The bottom line
We are still trying to get the facts out to all Sierra Club members, and to all those who recognize that its views are out of step with the environmental realities of the 21st century.
We hope that those who are still members of the Bay Area Chapter of the Sierra Club will read the letter from a fellow member and send the postcard expressing their opinion of Chapter policy regarding deforestation and pesticide use. Thank you for reading this post.
As a reminder: The map below shows all the areas that are affected by this massive deforestation scheme that will fell nearly half a million trees. It’s a travesty that the Sierra Club is not only supporting these projects, but has also filed a lawsuit demanding that they be even more destructive than planned.